Women's Swimwear Trends Summer 2025: The Must-Have Models for a Summer of Luxury and Style 👙

Summer 2025 is upon us and, if like us, you are already dreaming of white beaches, crystal clear waters and evenings by the sea, then it is the perfect time to discover the women's swimwear trends that will dominate the season.

From minimal styles to jewel details, through the return of the ultra-feminine one-piece, this year beachwear celebrates freedom, personality and, of course, quality. If you love Italian design and are looking for pieces that express who you are, keep reading: we have selected for you some of the chicest trends for your summer 2025.


Bikini with contrasting hem

A small detail that makes all the difference: the contrasting edges add a graphic and decisive touch even to the simplest model. Perfect for those who love an elegant but unconventional style.


Discover Karol

Sensual minimalism

The triangle bikini is confirmed as an evergreen, but in a contemporary key: clean lines, full colors, essential cuts. The secret? The quality of the materials and the impeccable fit.


Discover 10 Tulle


Jewel details

For those who love to shine even under the sun. Metallic rings, bright applications, details that transform the costume into a real luxury accessory.

Discover Lolita + Gaia


Strategic Cut-Outs

One-piece swimsuits are reinvented with geometric cuts and sensual openings that enhance the figure. Also ideal for a beach party at sunset, perhaps paired with light trousers.


Discover Brigitte

Bikini with long laces: sensuality and versatility

Long laces are one of the most fascinating trends in summer 2025 beachwear. They elegantly wrap the silhouette, allow for crossover games at the waist and adapt to every body shape.

The great thing? You can tie them however you like: high-waisted for a more glam touch or lower for an effortlessly chic look. ideal for those who love to feel free, sensual and creative even on the beach.



Discover Brassiere + Michela


Velvet: Softness and Seasonless Charm

Velvet is the fabric you don't expect on the beach, and that's why it conquers. Soft, shiny and pleasantly full-bodied to the touch, it gives a new dimension to beachwear, transforming every bikini into a garment of pure charm.

Combined with natural decorative details , the result is a warm and refined elegance, perfect for those who love to stand out with style even under the sun. A look that plays with contrasts: sophisticated but sensual, decisive but delicate.

Discover Stella


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Ready to choose your perfect costume?

Beachwear 2025 is an invitation to express yourself freely, to choose consciously and to embrace your personal style. Every swimsuit is a way to tell something about you and we at I Love Pop are here to help you do it in the most elegant way possible.

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